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These days, the collection details of the films are losing transparency, and the makers are pumping up the numbers to showcase their film as a super-hit. There are a few producers who are also opposing this idea. Baahubali maker Shobu and Uri producer Ronnie Screwvala raised their voice against this culture on social media.
Isn’t it time everyone reports Box Office numbers accurately! @KomalNahta @taran_adarsh ... accuracy of information builds CREDIBILITY which the movie industry needs so badly ... and not sure how long-to appease egos will Studios and all keep encouraging pumped up data on numbers
— Ronnie Screwvala (@RonnieScrewvala) October 29, 2019
I think it's time all exhibitiors report to transparent and independent tracking and reporting agency like every where else in the world! Along with that ticket pricing should be free of govt. price controls! Let markets will decide the fair price! https://t.co/PtTqGg4eoC
— Shobu Yarlagadda (@Shobu_) October 29, 2019
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